Twitter is one of the best ways to connect with real people for businesses. You can spread the word about your products, join in conversations about what is happening in the world and in your local community.
- Get rid of the basic profile image set as default on your profile
A basic profile picture says you have a basic Twitter profile. Changing your profile picture will let people see who you are easily. Your company logo is always a good start.
- Fill the rest of your profile details as much as possible
People want to know about you. Who you are on your Twitter page is just as important as who you are on your website.
- Follow people in the local community
Follow the local papers, follow businesses and local sports teams. They’ll all get a notification and it’s getting your name out there to bigger more established people on Twitter. You can even follow your favourite celebrities.
- Engage with people
Talk and join in on conversations. Whether it’s a ‘happy birthday’ or a ‘thanks for following’ get using your 140 characters as much as possible.
- Learn the Twitter Lingo (#, DM, RT etc)
What is a # (hashtag)? Find Twitter lingo buster here and get up to speed with the terms.
- Follow back
It’s the start of a friendship. If someone follows you, they (generally) want to be followed back.
- Use pictures
A picture says a 1000 words. Twitter pictures draw more attention than words, even if it’s just your company logo, it can work.
- Include a link to your website
People who find you on Twitter will want to know where else they can find you online
- Don’t do ‘obvious sells’
You are a business on Twitter but, pitching obvious ‘BUY NOW’ tweets will result in you losing followers and credibility fast.
- Log in often
Once a day is all it can take, some people like to constantly be on it, others not so much. Find your medium of time to spend on Twitter.
Get featured on Passport 2 Success
Send your press releases to email@example.com and get featured on Passport 2 Success.
Members get priority when sending in press releases.