Judith Wright founder of Wright Angle Marketing has almost 30 years of experience in the world of marketing and business development. She has run multiple businesses and is the author of Proven Strategies for Success. The idea for the creation of Passport 2 Success came about as Judith was acutely aware that the world of marketing and business growth can be a lonely minefield for solopreneurs, entrepreneurs and small business owners. People go into business because they have a passion for their area of expertise, and suddenly they have to become experts in everything, and it’s not that easy! As many small businesses don’t have the funds to get other people to do things for them they need access to effective information to help them to do it themselves.
Passport 2 Success has been designed to help them do just that. This project is a legacy for small businesses, to pass on the knowledge that has been amassed over years of experience. To provide a resource that carries the tools and knowledge that business owners need to attract customers and generate sales using tried and tested methods. The resource is added to on a weekly basis so that all the latest information is available to keep you at the cutting edge of the latest marketing vehicles.
Passport 2 Success is here to teach, inspire and improve small business owners and entrepreneurs with resources created by industry experts.
There are 5 areas that the resources sit under, these are Market, Message, Media, Map and Measure. However, if you are looking for help and support with a particular area check out the destinations below.
Don't forget to keep checking back as new content is added weekly.