Logo design is important and some go class it as an aspect of art – there are different rules that designers stick to compared to artists. There are colours to choose, fonts to sift through, psychological aspects to ponder and so on. Making a logo that both looks visually appealing and has the company values is a daunting task; all before you’ve considered the technical aspects of the design (format, size etc).
Logo design is a science, with some loose rules you ‘should’ stick to. This infographic by Designmatic has given us 10 golden rules to designing memorable logos and serves as an excellent reference for designers new and old. It gets the message across well, in a colourful and pleasurable manner.