A couple who specialise in manufacturing and installing concrete interiors are starting to expand their business thanks to a £20k loan from the Business Enterprise Fund (BEF).
Relentless Interiors, who are based in Rawdon was co-founded by Sally Hotchin and Richard Butt who was inspired to set up a business producing concrete installing micro-cement floors and walls after discovering it for their own home three years ago.
The duo’s micro-cement creates a seamless finish which is waterproof, stain resistant and non-slip, making it ideal for flooring, walls, stairs and outdoor spaces. After seeing a huge rise in demand for more products and services, they approached BEF to help grow their offering.
Sally Hotchin, the commercial director explained:
“It’s really exciting for us to be introducing a new material to the interior design mix, concrete is a brilliantly tactile and versatile material which creates a stunning, contemporary and very practical surface for kitchens, bathrooms and living areas of the home.
“Last year’s turnover was around £30k and we’re anticipating this will rise to £100k by the end of this year with demand especially high for micro-cement products; it is fast becoming a favourite with interior designers and architects. Securing a loan from BEF means we can now invest in more machinery and stock, such as glass fibre, to fulfil our growing order book and set up a niche training arm for installers who are fitting our products into homes.”
Richard Butt, the operations director added:
“We’ve seen the trend for concrete in homes soar over the past year, it’s definitely the next big thing in interiors with micro-cement trending globally. Customers are so surprised at the versatility of concrete; for example it can be applied directly in shower areas making it watertight. The BEF loan has enabled us to form strong trade relationships with kitchen companies, architects and interior designers who are all at the forefront of the new trends.”
The Business Enterprise Fund is a social enterprise who specialise in providing funds and advice to businesses across Yorkshire and North East.
Rupert Shires, the investment manager for BEF said:
“The entrepreneurial spirit within this organisation is inspiring. Sally and Richard have identified a growing trend within the market and we’re thrilled to see how our loan has allowed them to diversify into various business ventures. With clear passion and enthusiasm – Relentless Interiors have an exciting future ahead!”